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Privacy Policy

Effective date

Beauty Temple ("Beauty Temple," "we," "us," or "our") respects your privacy. This Privacy Policy explains how we collect, use, share and protect personal information when you visit our website, book an appointment, contact us, receive text messages from us, or visit our salon at 423 W Union Ave, Bound Brook, NJ 08805.

By using our website or services, you agree to the practices described in this Privacy Policy.

01Information We Collect

We collect the following categories of information:

  • Information you provide to us: your name, phone number, email address, the content of messages you send us, appointment preferences, and any details you share about your hair, skin or service history.
  • Booking information: when you book online, your appointment is processed through our booking provider, which collects the information needed to schedule and confirm your appointment.
  • Communication preferences: whether you have opted in to receive text messages, and the date, time and page where you gave consent.
  • Automatically collected information: basic technical data such as your browser type, device type, pages viewed and referring website, collected through standard server logs and, where used, cookies or similar technologies.

02How We Use Your Information

  • To schedule, confirm, remind you of and manage your appointments.
  • To respond to your questions, requests and messages.
  • To send appointment reminders and, if you have opted in, special offers by text message.
  • To personalize and improve our services and website.
  • To maintain the security of our website and prevent fraud or misuse.
  • To comply with legal obligations and enforce our Terms of Service.

03SMS/Text Messaging

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. All other categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

Signing up for text messages is optional and is not a condition of any purchase or service. If you opt in, you may receive appointment reminders and special offers. Message frequency varies. Message and data rates may apply. You can reply STOP at any time to opt out, or HELP for help. You may also contact us at 732-356-5757 / 908-552-5370 to update your preferences.

04How We Share Information

We do not sell your personal information. We share personal information only as described below, and always subject to the SMS/Text Messaging section above:

  • Service providers who help us operate our business, such as our online booking provider (Meevo), website hosting, and communication tools. They may use your information only to perform services on our behalf.
  • Legal and safety reasons: when required by law, subpoena or other legal process, or when we believe disclosure is necessary to protect the rights, property or safety of our clients, our team or others.
  • Business transfers: in connection with a sale, merger or transfer of all or part of our business, subject to this Privacy Policy.

05Cookies and Embedded Content

Our website may use essential cookies and similar technologies to function properly and to remember your language preference. Some pages include content from third parties, such as Google Maps, our online booking calendar and links to social media platforms. These third parties may collect information according to their own privacy policies. You can control cookies through your browser settings.

06Data Retention

We keep personal information only for as long as necessary to provide our services, maintain appropriate business records, and comply with legal, tax and accounting requirements. When information is no longer needed, we delete or anonymize it.

07Data Security

We use reasonable administrative, technical and physical safeguards to protect your personal information. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

08Your Rights and Choices

Depending on where you live, including under the New Jersey Data Privacy Act, you may have the right to confirm whether we process your personal data, access it, correct it, delete it, obtain a copy of it, and opt out of targeted advertising, the sale of personal data, or profiling. We do not sell personal data or use it for targeted advertising.

To exercise any of these rights, contact us using the details below. We will respond within the time required by law and will not discriminate against you for exercising your rights. If we decline your request, you may appeal by contacting us again.

09Children's Privacy

Our website is not directed to children under 13, and we do not knowingly collect personal information from children under 13 online. Appointments for minors should be booked by a parent or guardian.

Our website contains links to third-party websites and social media platforms. We are not responsible for the privacy practices of those websites, and we encourage you to review their privacy policies.

11Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The updated version will be posted on this page with a new effective date. Material changes will be highlighted on our website.

12Contact Us

Beauty Temple, 423 W Union Ave, Bound Brook, NJ 08805. Phone: 732-356-5757 / 908-552-5370.